Subaru – Factory Tour
Subaru Corporation (formerly known as Fuji Heavy Industries) is one of Japan’s globally renowned car manufacturers. Aside from the automotive manufacturing business, they also have an aerospace business and make aircraft and structural components which represents almost five percent of their revenue.

Corporate Information
- Company: Subaru Corporation
- Foundation: 1953
- Location: Headquartered in Tokyo
- Main Business: Automotive and aerospace manufacturing

Subaru Corporation – Lean Characteristics
Labor Effectiveness, One-Piece Flow Production
Subaru operates two final assembly plants very close to each other in Ota City in Gunma, Japan, and one in Indiana, USA. It produces over one million vehicles from these three facilities per annum with approximately 70% produced in Japan and 30% produced in the USA. Despite this, only 20 percent of their revenue was generated within Japan – meaning their export strategy is key to their success.
The tour will take us through the press, body (weld) and final assembly shops. This is an impressive plant for its labor effectiveness in final assembly (high value-add), its level of automation in the body shop, and the pure size of the press shop.
There is a one-day buffer of parts between the press shop and body shop due to the lot production method used in the press shop, but everything after that is one-piece flow production through the support of its network of component suppliers.

Shanghai, China
I’d rate 100% for this trip. It fulfilled or even exceeded my expectations. Reasonable arrangement of class, practice and plant visits; and high quality service for everything during the trip.
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This trip really enlightened me in some specific lean topics and showed me all the beneficial aspects of lean manufacturing. The biggest take away for me was a deeper appreciation of not just the tools but the philosophy. The way the trip was organised and flowed was amazing. Thanks to Paul and David from Shinka…
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Santo Domingo, Dominican Republic
The Lean Japan tour is an experience that has to be lived, because words are not enough to describe it. With excellent logistics and shared experiences, the Lean Japan Tour allowed us to experience the Toyota Production System beyond just the industrial realm. Thanks to the entire Shinka Management team for making this great experience…
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Had the pleasure to accompany Ben and clients on the 2007 Lean Japan Tour. I had worked with many Japanese, ASEAN, UK and US firms and as such have participated in benchmarking assignments and tours of their operations. Some involved attending and presenting at various strategy, productivity and quality management conferences. In that context, I…
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It was an excellent tour – professionally run and well executed. The companies selected implemented lean at a high degree. The passion they exhibited in sharing their lean journey was very inspiring. I have learned new strategies to bring home to implement. A time well spent.
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Fort Myers, Florida, United States
This was my first real experience with training tourism and it was a smashing success. Paul, Eri, and Ichi were professional and patient in their approach to dealing with the tour members and competent and knowledgeable on the subject of Lean/Kaizen. My time with them convinced me that this course of action is the right…
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The Shinka Management Lean Japan Tour is a professional development program run several times annually. The program includes a mix of seminars on lean manufacturing, kaizen and Japanese business eqituette, together with hands-on lean training and visits to several benchmark lean companies. For further information and program dates, see the kaizen tour overview page.
Tour Inquiries
Interested in joining us in Japan? For additional information prior to registration please fill in the form provided or contact us.
The above form is for inquiries related to the Lean Japan Tour program, Shinka Management consulting and training services, and lean manufacturing software products. Shinka Management does not represent Subaru. For Subaru-related product and service inquiries, please contact Subaru directly.
Planning a Journey to Japan?
Prepare for your time in Japan with the Shinka Management Guide to Japanese Business Culture.