Subaru – Factory Tour
Subaru Corporation (formerly known as Fuji Heavy Industries) is one of Japan’s globally renowned car manufacturers. Aside from the automotive manufacturing business, they also have an aerospace business and make aircraft and structural components which represents almost five percent of their revenue.

Corporate Information
- Company: Subaru Corporation
- Foundation: 1953
- Location: Headquartered in Tokyo
- Main Business: Automotive and aerospace manufacturing

Subaru Corporation – Lean Characteristics
Labor Effectiveness, One-Piece Flow Production
Subaru operates two final assembly plants very close to each other in Ota City in Gunma, Japan, and one in Indiana, USA. It produces over one million vehicles from these three facilities per annum with approximately 70% produced in Japan and 30% produced in the USA. Despite this, only 20 percent of their revenue was generated within Japan – meaning their export strategy is key to their success.
The tour will take us through the press, body (weld) and final assembly shops. This is an impressive plant for its labor effectiveness in final assembly (high value-add), its level of automation in the body shop, and the pure size of the press shop.
There is a one-day buffer of parts between the press shop and body shop due to the lot production method used in the press shop, but everything after that is one-piece flow production through the support of its network of component suppliers.

Zurich, Switzerland
It was an inspiring week with great learnings around lean and how it is applied across various levels of the supply chain. The tour also provides a nice glimpse into the Japanese culture with its amazing food and friendly people.
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Riyadh, Saudi Arabia
Wonderful! I truly loved how we got a chance to see multiple tiers of the Toyota supply chain, and learned the true definition of some buzz words related to TPS. Getting a chance to see it all up-close was impactful.
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Newcastle, New South Wales, Australia
Businesses need every weapon at their disposal to help compete in a global market. This tour opens up more ideas and opportunities and is highly recommended to manufacturers, engineering or service related industries. Everyone can learn something on this tour! Paul and Ben have done a marvelous job of putting together an action-packed week, which…
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Bowhill, South Australia, Australia
A great mix of Japanese Business Etiquette, site visits show-casing lean principles, Japanese Culture and networking with the other members of the group. Both Ben & Paul were professional yet relaxed and friendly. Their relationships with key personnel in strategic lean businesses is impressive and their ability to translate quickly & accurately minimised the language…
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Lumut, Brunei
The tour shows how industries in Japan do continuous improvement in their respective companies. I think that such concepts could also be applied in other industries as well when applied correctly within its own framework. The tour also showcases some aspects of Japanese culture which I appreciate a lot as it provides insight into the…
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Milton, New Zealand
If you have embarked on a lean journey The Lean Study Tour should be on your bucket list! It was inspiring to see the Toyota Production System in action as a management system, as well as the small improvements made day in and day out by dedicated and motivated teams all striving to continuously improve.…
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The Shinka Management Lean Japan Tour is a professional development program run several times annually. The program includes a mix of seminars on lean manufacturing, kaizen and Japanese business eqituette, together with hands-on lean training and visits to several benchmark lean companies. For further information and program dates, see the kaizen tour overview page.
Tour Inquiries
Interested in joining us in Japan? For additional information prior to registration please fill in the form provided or contact us.
The above form is for inquiries related to the Lean Japan Tour program, Shinka Management consulting and training services, and lean manufacturing software products. Shinka Management does not represent Subaru. For Subaru-related product and service inquiries, please contact Subaru directly.

Planning a Journey to Japan?
Prepare for your time in Japan with the Shinka Management Guide to Japanese Business Culture.
